Go behind the screen
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Learn and get inspired
And support your favourite artists
And be part of something bigger
We want to make the creative process
And put tons of beautiful artwork to good use.
Think back on your greatest movie experience. If not wholly changing your life, it might have impacted who you are or how you see the world in a great way. Movies can change the world. Around us in these years things are unravelling. Businesses go from closed to being open, caring and including us, the users, in what products and services should be like. Things are crowdfunded, crowdsourced, shared and opened up to the world. This is a great development. But the movie business lack behind and follow a more, let’s say, traditional way of doing things.
We are here to change that.
Craft lets users into the making of our favourite films right from the first sketch to the final touch and opens up a world of opportunities to explore our most beloved stories in new ways. Watching a move we like, we fall in love with characters, storylines and universes filled with emotion. Why can’t we have more than the two hours of final film? With Craft the experience not only lasts longer but is more engaging. You can get inspired by and learn from your favourite films, artists, animators and production crews and be a part of the creation of new stories.
Craft is your door into this world.
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